On June 7 2019, PIA Automation openend their new plant in Bad Neustadt. A key visual aspect of the new building complex is the branded printed facade printed on Serge Ferrari’s Frontside View 381 mesh. A 1.000 square meter frontage, completely printed in PIA Automation’s identity and corporate light grey background that will be visible from a huge distance.
The printed facade membrane provides solar protection for the building, favouring energy savings and reducing operating costs. It also ensures the privacy of the occupants of the premises, while maintaining a good vision to the outside. The printed facade became a real communication tool situated highlighting the brand.
Clearly it is important to keep the corporate colors the same over years to come without the attachment of dirt to the canvas or the forming of mold. For this reason EPS systems chose Printable to print the Serge Ferrari Frontside View 381 textile with our unique printing and PU coating technique. This gives the complete textile its hard wearing protection against the weather, dust, algae and UV radiation, ensuring to maintain its great appearance for over 10 years.
The headquarters of the PIA Corporation
Bad Neustadt is where the innovative ideas for the group are formed. Bad Neustadt an der Saale is located at the foot of the Rhoen in the middle of Germany and is the headquarters for the entire PIA group. The branch specializes in working with explosive materials, and emphasis is on automotive safety, ADAS (Advanced Driving Assistance Systems), battery installation and management, and measurements and testing technology.
Project PIA Automation
Location DE 97616 Bad Neustadt
Substrate Serge Ferrari Frontside View 381
Quantity 1030 m2
Installer EPS Systems